Magazine research

I did a search on Google looking for inspiration and ideas for my magazine advert.

The following are what I found which inspired me - some images are scans but others do not belong to me.

This advert from the band The View caught my eye by the contrasting colours. The background is pure white and with the bright pink,green and black text and images, the information they are trying to portray really stands out. 

Having a white background creates a sense of space and the advert is very clear which is a key feature to have in an advert -  this is something I will take and use in my advert because the majority of my images have been taking in a studio with a clear white background and so this is something I could use. However, the only images included in this advert are doodles and drawings and no real life images of a model or of the artist. This is an unusual take on an advert as most of the time you would want to promote the artist and their look but this is common with rock bands or acoustic music where it is more the music which they want to make an impact rather than what they are wearing or their style and this could've been why The View have chosen to do this.

My genre being electro pop, I think it would be appropriate to include images of the actual singer(my model in this case) as her style and make up is an important part of her image, especially because she is a solo artist. 

Another aspect I like about this advert is the font, they haven't chosen anything too fancy or aesthetic. They stuck to a simple font - very similar to my house font of Century Gothic. It keeps with the minimalistic theme and works well against the plain background, but in places where it is overlaps onto the image it works too. 

This is what I aimed to do with the font I am using throughout my video,advert and digi pak. I wanted to create a very minimalistic and modern feel to my house style and chose to use a default font instead of creating my own unique font. 

A lot of information is presented in the advert and the position is key to make sure it doesnt look over crowded and messy. The position of the band name and album title are right at the top and are larger than the other text. This is a simple way of getting the readers attention and informing them of the basic album information.  The rest of the information is centred at the bottom and is slightly smaller, this keeps it looking important but our attention is drawn to the title and key band information

Magazine adverts need to be simple, they include key information but can't be overcrowded or the message wont be conveyed to the reader. 

This is one of my favourite magazine adverts, the image matches the actual album cover, and the house style is consistent.

The image has a vintage style, especially by the font and slight marks on the background, There is little information on the advert and is similar style to my plan for my advert, especially with font size-as LUNGS is the largest piece of text - which is an aspect I will use on my advert.

The image blends in well with the background and the font and also although it contains some colour, there is nothing overly complicated and the style is very simplistic and vintage style.

There is only one image on the advert, and this is something that I will be using too, especially because the image is of the artist.

The advert also contains the date the album will be released, in my case this will be a single, what type of format you can access the album on (vinyl or digital)

The advert also contains contact information for the artist such as their website - this may be a useful idea for my own advert as I wouldn't need to include the logos of certain social networking sites, however most people keep in contact with artists by twitter and facebook and less commonly by their website - this is something I will need to decide on and address.