When conducting my focus group audience feedback, some participants said the image used for my advert and digipak was too dark in comparison to my video.
I have taken this on board and experimented with colour correction of the original image.
 |
| original |
 |
| experiment 1 |
 |
| experiment 2 |
 |
| experiment 3 |
Personally, I prefer experiment 3 as the effect has brightened the ink yet the background is still quite plain and would work well with text on top of it.
Next, I am going to edit my auxiliary products and add the different images as a background, then I will print and upload online to receive feedback from. I will ask around 20 people which image they personally prefer based on the colour.
No comments:
Post a Comment